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Ben Franklin Technology Partners - Northeastern Pennsylvania
Superior Web Video Interviews Logo for Microsoft Silverlight Partner

Market Reader Pro® benefits from the insider knowledge and solutions provided through the Microsoft Partner program. Partner since 2000

Market Research for the Software Entertainment Industry

Software Research Testing / Assessment Services

In addition to collecting primary, direct-to-consumer research for software development, Market Reader ProŽ can do much more to assist your company in defining the next industry trend.

Market Reader Pro is in the unique position of having our own set of web interviewing research tools and a media hosting division.

Therefore, we can offer our clients an exciting range of new software testing services at affordable rates. Some of these services include:

Market Research for the Software Entertainment Industry primary direct to consumer research for software development
Survey Consumers
on the Latest
Entertainment
Software...even beta
versions!
  • Target market definition
  • Consumer trend tracking
  • New software concept testing
  • Anti-piracy software testing
  • Graphic enhancements and interactive systems testing
  • Game enhancement device testing
  • Characters acceptance testing
  • Video quality market research assessment
  • Music / Song / verification assessment
  • Package design utilizing 3D animation
  • Set location and design optimization
  • Spokesperson / actors selection testing

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Appliance Success Story

Qualitative Interviews
in Consumer Homes with Audio and Video recording.

Recently, our SIRR™ Systems were used in a product innovation study for a leading appliance manufacturer. After collecting consumer insight through a one year in-home product test of a kitchen appliance, our client wanted to delve even more deeply into consumers’ habits and attitudes.More…

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